Ducati Scrambler Design Project Wins Award

In February 2020, while presenting the new Ducati Scrambler 1100 PRO at the ArtCenter College of Pasadena, California, Ducati had involved the students of the design institute in a contest to imagine and draw the Ducati Scrambler of the future. As many as 10 projects which were presented by students, each noticeably different from the other, but with common distinguishing features. The judgements were based on the future vision of the students, as well as the quality of the technical drawings and their design style.

m86rhatg

Students of the institute envisioned how the Scrambler will look like in the future

Many students envisioned the future with an electric Ducati Scrambler, and some came up with models which are more versatile and suitable for various situations. Peter Harkins, who attends the design course at the institute, eventually won the contest. He will now get an opportunity to carry out a training internship at the Ducati Design Centre in Borgo Panigale.

"The collaboration with the ArtCenter College of Pasadena has given rise to an interesting exchange of experience with students from different cultural and academic backgrounds. They have reinterpreted our Scrambler Ducati in a creative way. They all have very distant points of view," said Andrea Ferraresi, Ducati Design Center Director.

"The reinterpretation that he proposed takes its inspiration from the values of the brand. It maintains the typical stylistic canons of the Scrambler Ducati. This includes lightness, simplicity of lines and the headlamp. It is characterized by the unmistakable X, now recognized as the signature of the bike," he added.

anq7mu6k

The winner of the contest will get to do an internship with the Ducati Design Centre in Bologna, Italy

"I am thankful to Ducati and ArtCenter for working together to provide this opportunity," said Peter Harkins. "I am extremely excited to be working alongside such a talented group of designers at Ducati. Also, I look forward to learning new skills and techniques. Thank you to my classmates who pushed me to do better and to our teacher, Alex Earle, for inspiring us through his Powersports Class. This is a dream come true!"

Harkins' design imagined the Scrambler's engine to a single-cylinder unit, like the one on the original 1960s Scrambler, but futurised the styling. While the current Ducati Scrambler uses a steel trellis frame, Harkins' design employs a cast aluminium frame, and other changes like a high-mounted exhaust, neutral ergonomics, and the classic yellow tank. Hand guards, an off-road high mounted front fender push the design of the Scrambler forward and into the future. If the award-winning design concept is any indication, future iterations of the Ducati Scrambler could well become even more radical!



from CarandBike - Latest News

Comments

Post a Comment

Popular posts from this blog

Harley-Davidson Streetfighter Spotted In Flesh For The First Time

Image
Harley-Davidson unveiled a range of new motorcycles last year that included an adventure tourer, streetfighter and Custom range. This, along with the LiveWire electric motorcycle defines the new-age 21st century offerings from the manufacturer as it taps into newer markets and caters to an evolving customer base. Now, giving a glimpse of the new models out in the open, the new Harley-Davidson Streetfighter was spotted in the prototype version at what seems to be a trade show in the US, giving a good glimpse at motorcycle looks like in flesh. While board says 'Styling Prototype', the production-spec version of the Streetfighter is likely to stay identical to the model showcased here. In addition to the Streetfighter, the Pan America was also showcased at the same event. The production spec versions of both bikes could be unveiled at EICMA this year. Also Read: Harley-Davidson Livewire To Be Unveiled In India In August The Harley-Davidson Streetfighter is a completely new mot
Read more

Brixton 1200 To Rival Triumph Bonneville T120

Image
A 1200 cc modern classic with similar design lines as Triumph's iconic Bonneville series, has reportedly been cleared for production. The bike was showcased as a concept at last year's EICMA motorcycle show, and from the looks of it, this is a model developed in China with the Triumph Bonneville T120 in its sights. The Brixton brand though is part of Austria's KSR Group, which imports bikes from several Chinese manufacturers, including CF Moto. And while the new Bonneville rival will be manufactured in China, the design and engineering has been created at KSR's design centre in Krups, Austria. Also Read: Triumph Bonnville T120 First Ride Review The Brixton 1200 cc motorcycle has not been named yet, or a launch timeline announced So far, the company has not committed to a launch date yet, but says that it will eventually make it to production. And from the looks of it, that may well be sometime later this year, maybe even at the EICMA 2020 show in Milan, Italy, in
Read more

Zongshen Cyclone RX6 Based On Norton 650 Nearing Completion

Image
While there still doesn't seem to be a buyer for iconic British brand Norton Motorcycles which went into administration in January this year, the firm's 650 cc parallel-twin seems to be finding life in China. While Norton apparently sold off the engine rights of its 961 engine to China's Jinglang just before the brand went into administration, the deal for the 650 cc engine was finalized way back in 2017 with Chinese giant Zongshen. The 650 cc parallel-twin engine was due to be used in Norton's Atlas and Superlight models, but now it looks like that engine platform will make its debut in a Zongshen motorcycle, called the Cyclone R6. Also Read: How Much Is Norton Motorcycles Worth Now? One of the patent designs shows the Cyclone RX6 with full touring accessories and luggage Two prototypes fitted with the 650 cc parallel-twin engine were shown in China late last year, on the Zongshen Cyclone RX6 adventure bike and the RX6 sport tourer. Both bikes used Zongshen-made
Read more